Avoid Pitfalls: Interpreting DoD Solicitations with Confidence
Responding to a Department of Defense (DoD) solicitation can be challenging—especially for newer contractors offering standardized services or products. This workshop is designed to help entry-level government contractors understand the key components of a DoD Request for Proposal (RFP) and learn how to develop a complete, competitive response.
You’ll gain insight into solicitation requirements, submission strategies, and the structure of key documents like the Statement of Work (SOW) or Performance Work Statement (PWS). This training will also cover critical Federal Acquisition Regulation (FAR) terms, common pitfalls to avoid, and how to align your offer with agency expectations.
Webinar topics include:
- Terms and conditions (FAR)
- Submission guidelines
- Rules of Engagement
- RFP timelines
- Post-award debriefs
- Tips for Success
Meet your speaker
Frank Luna
Procurement Specialist,
Norcal APEX Accelerator

With a 25-year career in government contracting, Francisco (Frank) Luna has established himself as a trusted professional in navigating sales to all levels of government. Holding prestigious certifications such as Certified Commercial Contract Manager (CCCM) and Certified Federal Contract Manager (CFCM) from Villanova University, Frank combines technical expertise with hands-on experience. His experience enables him to guide small businesses in developing and implementing effective government business strategies that drive growth and success.
Con una Carrera de 25 años en contactos de gobierno, Francisco (Frank) Luna se ha establecido como un profesional en ventas en todos los niveles de gobierno. Con certificaciones en Villanova Universidad como Gerente de Contratos Comerciales (CCCM) y Gerente de Contrato Federales (CFCM), Francisco combina la experiencia técnica con la experiencia práctica. Su experiencia le permite guiar a las pequeñas empresas en el desarrollo e implementación de estrategias comerciales gubernamentales efectivas que impulsan el crecimiento y el éxito.
Registration Cost: FREE
Location: Virtual (Zoom Webinar)
Event Contact: Norcal APEX Accelerator
P: (707) 267-7561
E: info@apexnorcal.org
This no-cost training event is hosted by

Norcal APEX Accelerator
Northern California APEX Accelerator is a government-funded nonprofit formed to help small businesses find, bid on, and win contracts with federal, state, local, and tribal agencies.